Worldwide shipping • Low minimums • We typically respond within one business day

Custom Brewery Merch

Makers Merch makes custom brewery merchandise for taprooms, beer releases, membership programs and retail shelves. Build a line with custom hats, embroidered or woven patches, enamel pins, printed apparel, knitted socks, keychains and stickers. Add labels, hang tags or backer cards when the products need to arrive ready for sale.

We have produced custom merchandise for Ballast Point Brewing. Send your logo or label art and the products you have in mind to start a quote.

  • Worldwide Shipping
  • Low Minimums
  • 2 to 3 week production
  • One business day response
Brewery: a green woven pattern bucket hat standing on a dark wooden taproom bar
  • Trusted by HBO
  • Trusted by Nike
  • Trusted by Instagram
  • 15+ Years Serving Brands

Merchandise for the taproom shelf

  • Custom hats and beanies

    A cut-and-sew hat lets you specify fabric, colorway and construction. You review a digital mockup and a physical pre-production sample before bulk production. Decorated blank hats are also available for projects that do not require custom fabric and construction, with timing and minimums confirmed in the quote.

  • Embroidered and woven patches

    Use embroidered patches for a raised, textured logo or bold illustration. Woven patches use finer threads and a flatter finish for detailed label art and small lettering. We review the finished size, backing and edge options for your design.

  • Enamel pins

    Pins can mark a beer release, brewery anniversary or mug-club membership. Soft enamel has recessed color areas and raised metal outlines; hard enamel has a polished, smooth surface.

  • Shirts and hoodies

    Screen printed apparel can carry the brewery identity or a specific release design. We use selected blanks such as AS Colour, Comfort Colors and Bella+Canvas. Full-color label artwork can also be reviewed for DTF printing.

  • Socks and smaller items

    Custom knitted socks add a wearable product beyond a shirt or hat. Stickers and rubber, metal or leather keychains offer smaller options at the counter. Each product has its own quantity requirements, confirmed with the quote.

  • Labels and retail finishing

    Woven labels, printed labels, hang tags, backer cards and individual packaging can be included in the project. Tell us how the product will be displayed or sold so we can review the appropriate finishing rather than adding every option to every item.

Brewery merchandise programs

  • Taproom merchandise

    Start with the products that fit your shelf space and audience. A hat or tee can anchor the range, with patches, pins and stickers offering smaller purchases. Products and quantities can be mixed within the project, subject to their individual minimums.

  • Beer releases and anniversary drops

    Create a coordinated design for a particular beer, collaboration or anniversary. Send the release date before announcing merchandise availability so sampling, approvals and shipping can be planned. Minimums are confirmed for the specific product and design.

  • Mug clubs and memberships

    A pin or patch can give members a physical marker of the program. Include the year or edition in the artwork if you want it reflected in the design, and tell us whether the item will be sold, gifted or paired with other products.

  • Festivals and distributor programs

    Plan hats, apparel and smaller merchandise around the event or distribution needs. Staff products and attendee items can be quoted in different quantities, with shipping to one or more confirmed locations.

From label art to finished merchandise

Send vector AI or PDF artwork if available. We can review other file types and advise whether artwork assistance is needed. Detailed label art may need a different treatment for a small pin or patch, and we will review that before production.

Each order receives a free digital mockup. We confirm placement, sizing, colors and specifications during approval. Custom cut-and-sew hats also require a physical pre-production sample approval before bulk production. Packaging and kitting are available when you want products grouped as sets or prepared for a sales shelf.

Planning production and delivery

Most products take approximately 2 to 3 weeks to produce. Custom cut-and-sew hats require approximately 2 to 3 weeks for sampling, followed by 3 to 4 weeks of production after physical sample approval, plus approximately 7 to 8 days for shipping, including international shipping.

Shipping is additional to production unless included in the confirmed schedule. We confirm the complete timeline with the quote. For a release or anniversary, send the date the merchandise needs to be received. Expedited production can be considered on request after we confirm feasibility.

Minimums and pricing

Minimums start at 25 pieces on select products, with requirements confirmed by product and design. The best per-unit value is typically at 100 pieces and above. A small test run may be possible for one item without being available for every product in the range.

We quote the complete request based on products, quantities, artwork, finishing, packaging and delivery. Include alternative quantities if you want to compare a trial order with a larger seasonal run. High-volume and multi-location programs are reviewed individually.

Brewery merch questions

Can you make a hat in our chosen fabric and colors?

Yes. Custom cut-and-sew hats are built to the approved specifications. We review the design digitally and through a physical pre-production sample before bulk production.

Our logo is a detailed script. Should we choose a patch or pin?

We review the artwork at its intended size. Woven patches hold finer detail than embroidery, while pins provide a different finish. The lettering and dimensions guide the recommendation.

Can pins and patches arrive packaged for retail?

Yes. Backer cards, hang tags and individual packaging are available options, with details and pricing confirmed in the quote.

Can we reorder next season?

Send the previous order details and the new quantity. We will confirm current minimums, pricing and the schedule for the reorder.

Can you ship to multiple taprooms?

Yes. Include each destination when requesting the quote. Multi-address fulfillment and shipping are reviewed and priced for the project.

Start your brewery merch order

Send the artwork, product ideas, quantities and release date to sales@makers-merch.com. We typically respond within one business day.

Get a Quote